7. Earn Quality Backlinks
Backlinks are links from other websites to yours. They are a significant factor in how search engines determine the authority and relevance of your site.
Importance of Backlinks for SEO
High-quality backlinks from reputable sites boost your site’s credibility and improve its search engine rankings.
Strategies to Gain High-Quality Backlinks
Create shareable content, guest blog on reputable sites, and build relationships with influencers in your industry to earn valuable backlinks.
8. Optimize On-Page SEO
On-page SEO involves optimizing individual pages to rank higher and earn more relevant traffic.
Title Tags and Meta Descriptions
This is another important strategy that you should use for your PPC campaign, when creating catchy title tags and meta descriptions, always incorporate your main keywords. These elements assist search engines in determining the information that is present on the web page and boost click-through rates.
Header Tags and Image Alt Text
Use header tags (H1, H2, H3) to structure your content and include keywords. Optimize image alt text to help search engines understand the content of your images.