16-E-A-T Principle
What is E-A-T?
E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. Google uses these criteria to assess the quality of content and its creators.
Implementing E-A-T in Your Strategy
Demonstrate your expertise through high-quality content, authoritative backlinks, and transparent information. Build trust by providing accurate, well-researched information and showcasing credentials.
