Website Traffic
Have you ever dream of your WordPress website appearing at the top of search engine results? It’s not a fantasy; it’s the power of SEO (Search Engine Optimization) at work. SEO is the art and science of optimizing your website to rank higher in search engine results pages (SERPs) for relevant keywords. This translates to more organic traffic, improved brand awareness, and ultimately, a surge in website conversions.
1. Keyword Research: The Foundation of Success
But frequently SEO has to be created from the ground up before a strategy can be developed. Keyword research is one of the primary ones. expand_more It entails the process of by defining the kind of keywords your target market is employing while searching for information on the internet. google keyword planner, Ahref, Semrush or other common tools might also come in handy for this. It enables you to take your opportunity to approach visitors who are going to build relevance to your website since the keywords used have high search volumes but low competition. You shouldn’t neglect here such factors as Long-tail keywords. While these phrases are much more general and therefore have more competition, the phrases derived from them are typically more specific, giving them less competition and more accurately portraying what the user actually wants.